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The Grand Theory of Amazon

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Join Dollar Shave Club for only $5 http://www.dollarshaveclub.com/polymatter Thanks to sponsor Dollar Shave Club, new members get their 1st month of the Daily Essentials Starter Set including trial-sized versions of their Body Cleanser, One Wipe Charlies’ Butt Wipes, and Shave Butter along with their Executive Razor for only $5 with free shipping. Patreon: https://patreon.com/polymatter Twitter: https://twitter.com/polymatters Reddit: https://reddit.com/r/PolyMatter Discord: https://discord.gg/polymatter Amazon sells everything from streaming video to organic grapes, and it’s all part of a large (likely successful) strategy to dominate the entire consumer market. *The end of this video includes a paid sponsored promotion. This company had no part in the writing, editing, or production of the rest of the video. Credits Music is by Varsity Star: https://varsitystar.bandcamp.com/releases and the Varsity Star Facebook is https://www.facebook.com/varsitystarmusic/ The biggest source of inspiration for this video is the wonderful Ben Thompson's analysis of Amazon at https://stratechery.com - highly recommended. “wasted” GTA font used under a free license: https://www.dafont.com/pricedown.font SEC report from Amazon, including its competitors: https://www.sec.gov/Archives/edgar/data/1018724/000101872416000172/amzn-20151231x10k.htm https://www.usatoday.com/story/tech/news/2016/12/29/amazons-patent-flying-warehouse/95951942/ http://money.cnn.com/2017/02/28/technology/amazon-web-services-outages/index.html http://money.cnn.com/2017/08/23/technology/amazon-education-tenmarks-writing/index.html https://www.usatoday.com/story/tech/news/2017/02/28/amazons-cloud-service-goes-down-sites-scramble/98530914/ https://www.tomshardware.com/news/Amazon-Kindle-Cost-Production-Supplies-Parts,13953.html https://www.nytimes.com/2018/05/16/technology/moviepass-economy-startups.html http://www.businessinsider.com/amazon-prime-member-numbers-revealed-2018-4 https://www.cbinsights.com/research/report/amazon-strategy-teardown/ https://a16z.com/2014/09/05/why-amazon-has-no-profits-and-why-it-works/ https://techcrunch.com/2017/05/14/why-amazon-is-eating-the-world/ https://www.usatoday.com/story/tech/talkingtech/2017/03/01/amazon-control-internet-aws-cloud-services-outage/98548762/ https://www.forbes.com/sites/quora/2017/11/13/to-what-extent-are-amazon-and-google-competitors/#773520114267 https://searchengineland.com/survey-amazon-beats-google-starting-point-product-search-252980 https://www.economist.com/briefing/2017/03/25/are-investors-too-optimistic-about-amazon https://www.economist.com/leaders/2017/03/25/amazon-the-worlds-most-remarkable-firm-is-just-getting-started https://www.cnbc.com/2018/01/24/amazon-pharmacy-team-expanded-to-more-than-30-leerink.html https://stratechery.com/2018/amazons-go-and-the-future/ https://stratechery.com/2016/the-amazon-tax/ https://stratechery.com/2018/amazon-health/ https://stratechery.com/2014/losing-amazon-religion/ https://stratechery.com/2013/amazons-dominant-strategy/ https://www.entrepreneur.com/article/197608 https://www.nytimes.com/2018/05/16/technology/moviepass-economy-startups.html https://www.wsj.com/articles/amazons-newest-ambitioncompeting-directly-with-ups-and-fedex-1474994758 https://www.investopedia.com/articles/investing/031116/making-sense-amazons-move-logistics-amzn.asp https://www.investopedia.com/articles/investing/020515/why-amazon-needs-dump-ups-and-fedex-amzn-fdx-ups.asp https://www.amazon.com/gp/product/B00LT3L7AO/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=B00LT3L7AO&linkCode=as2&tag=sgtsnu-20&linkId=YN4RE2ODX35ZZBNQ http://markets.businessinsider.com/news/stocks/amazon-stock-price-here-are-the-4-industries-wall-street-thinks-amazon-will-destroy-the-fastest-2017-9-1002426699 https://venturebeat.com/2017/07/17/amazon-tanks-blue-aprons-stock-with-one-trademark-filing/ https://www.greenwichtime.com/technology/businessinsider/article/Blue-Apron-got-Amazoned-before-it-even-became-a-11255872.php https://www.investopedia.com/news/amazon-launches-amazon-cash-amzn-wmt/ https://www.fastcompany.com/3038252/the-economist-trades-in-henry-kissinger-for-googles-eric-schmidt https://www.investopedia.com/articles/company-insights/092016/7-worst-products-amazon-ever-had-amzn.asp http://www.bloomberg.com/news/2013-10-24/amazon-revenue-tops-estimates-before-holiday-quarter.html https://www.nytimes.com/2017/10/20/opinion/how-amazon-took-seattles-soul.html https://thenextweb.com/mobile/2011/09/28/amazons-bezos-we-worked-hard-to-charge-you-less-for-kindle-fire/ https://www.wsj.com/articles/amazon-welcomes-teens-with-new-parent-controlled-shopping-allowance-1507726803 https://www.bloomberg.com/news/articles/2018-05-10/amazon-is-said-to-halt-google-shopping-ads-as-rivalry-heats-up https://stratechery.com/2018/divine-discontent-disruptions-antidote/ http://fortune.com/longform/amazon-groceries-fortune-500/
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Текстовые комментарии (1678)
PolyMatter (4 месяца назад)
Come chat on our updated Discord: http://discord.me/polymatter Also: some things had to be cut for time, so I’ve posted my notes to Patreon
BolinFoto (3 месяца назад)
The 2 dollar bill is no joke. A 1976 to 2003 is worth $2 yes but a 1928 Red Seal is worth $10 to $20 so it is only a bad deal if they are a 1976 to 2003 2 dollar bill. :D
Jonathan Laig (3 месяца назад)
Also without Google there's no Amazon cause Android and Chrome and maps and everything essential. Firefox won't support em and Microsoft will not support other companies unless you pay em ridiculous amounts or buy their license for like everything including use of their windows phone OS. Also google owns Asia everything here is Google even your very personal online shopping center Lazada or Grab asia owned by google here and bought out uber asia is run here by google no Amazon even in middle east, Philippines, Malaysia, India, Mongolia and so fort.
Bromoteknada (3 месяца назад)
I thought that you would fully detect Amazon's theory, but you didn't and here is why. (just to be clear, I love your videos and the level of work you bring on youtube) 1. Margin. Dropping your margin from low to even negative is a common competitive strategy. HOWEVER when competition is eliminated then the margin WILL increase and there won't be no Walmart or let's say FEDEX, to fight Amazon with lower prices. So what you will get as a customer in margin is : 1% (good for you) , 5%(still good for you) , but when competition is eliminated prices will go up for 15% margins (bad for you) , 30-40% (very bad for you) and there won't be a competitor to stop it, so basically your pocket will be defenceless in any oligopoly-industry. As you said it, scale. Selling 1000 pieces on a 1% margin is better than selling 100 pieces on a 5-10% margin. 2.I also think that you didn't describe the ad thing as it is. Amazon is actually moving into the "ad" business in order to develop its own tools (until now they would just retarget on adsense) and implement them into its products. Maybe the video was uploaded before these announcements. You also didn't mention that what Echo does is what other...sketchy sound monitoring companies do, gather data by keywords. I'm not saying that they directly listen to your...kitchen conversations however it is proven that they gather the keywords that you are using. Google does the same. If you start mentioning words like "tv,buy,samsung, 50 inches etc." then you will probably get tv-based ads google ads. So basically they may sell to you cheap products, but they will know your consumer behavior SO WELL , that you will end up buying dozens of shit that you don't need or will use. And that is just way worse than just buying some bucks cheaper. Oligopolies and monopolies are so bad for the global economy that personally I find the current and the upcoming situation way more dangerous than , let's say, Kim Jong Jun. And it goes without saying that such powerful companies will not be stopped by regulations and stuff, their influence is enormous and grows day by day.
Albino Gorilla (4 месяца назад)
PolyMatter Apple is trash and nothing but greedy just FYI
JMADMACHINE (4 месяца назад)
million dollar tax?
jason g (5 часов назад)
Cleanest ad transition of 10/18.
Overcomer Idemudia (19 часов назад)
Dude!!! The way you switch to sponsored content is simply genius!!! Wuaaaaaaaat!!!
Nasruddin Shah (1 день назад)
Awesome transition at the end...
Rudra Tutorial Classes (2 дня назад)
Great Job
H.P. Teguh (2 дня назад)
This is why I freaking love the internet. At first, I was watching info about tech companies and the next thing I know, I was watching an advetorial about shaving lmao
lautnerlover0991 (2 дня назад)
I subscribed just because of your swift ad transitions :) Great video!
Rajat Kubade (2 дня назад)
So technically it's a cartel but CIA is not gonna hit it
ashish rai (3 дня назад)
My grandfather saw the titanic and he warned everyone that it would sink but nobody would listen. He told people a few more times and then he was kicked out of the cinema.
Elliott Zinc (5 дней назад)
Well i guess soon itll be time theyll hire the flash
Ed Yancey (8 дней назад)
smoothest sponsor transition. ever.
Ruthless (8 дней назад)
Oliver John (9 дней назад)
Amazon though 😍😍😍🗽🍎⚽️
caos blast (11 дней назад)
The future's just going to be Google and Amazon competing for world domination with Samsung building all their tech...
Patterson Skerritt (11 дней назад)
Waw that sponsor ad transitioned so unnoticed I taught it was a Amazon product.
David McKenzie / Larsen (12 дней назад)
as to the search engine by amazon. it no longer exists apparently and there help page says this: "Amazon Web Search is powered by Google."
Meme Biologist (13 дней назад)
9:25 you cheeky mother...
Guy Feldman (13 дней назад)
The government need to start limiting Amazon asap
Mr. Nuke (14 дней назад)
This is cool and all but Amazon still is only a Kindle book store in the Netherlands
Real Life World (15 дней назад)
Who else watched an Amazon ad before the video started??
Jes F (16 дней назад)
Love the transition to DSC I laughed out loud. Great video. Loved it. Subbed
Top Ramen (17 дней назад)
You provide links to your sources!? God I love this channel
Ted G (17 дней назад)
This genuinely improved my outlook on Amazon. Instead of an evil megacorp, this perspective makes them look like everything that's good about capitalism.
Lelania Jade (17 дней назад)
Michelle Topham (18 дней назад)
And btw, they are a monopoly. Which is why you shouldn't be buying from them. Because eventually, they will monopolize the Internet and then rapidly increase prices. Fcuk Amazon.
Michelle Topham (18 дней назад)
Apparently I never use any of those sites as I didn't notice the 'Internet was down' at all -- :) And happy to see that, other than an occasional Amazon purchase, I don't use any of the companies they own. Guess they don't have full global reach yet. Buck up, Amazon :)
John Poole (18 дней назад)
Jesus Christ that transition tho.
Sebastian Halloween (18 дней назад)
Sebastian Halloween (18 дней назад)
Turkey 🦃
Achim Gönndalf (18 дней назад)
I hope we can choose which company will enslave us , when the day comes. Imagine you have to build Jeff Bezos' pyramid if you are a google fanboy. The slave drivers whip hits will feel twice as hard. Would be horrible.
Tony Czarnecki (18 дней назад)
Well, the Grand Theory of Amazon is truly a remarkable piece of research. Top Notch. Thank you
Whole Food Plant-Based Man (19 дней назад)
Video ends at 9:30
Axolotol Fan 27 (19 дней назад)
Ngl, i genuinely have always considered Jeff Bezos to be a real-life Super Villain
HS (19 дней назад)
so basically Amazons gameplan is take something big and make it 10X bigger
Heist Rockington (20 дней назад)
Evie (21 день назад)
Well I found free $5216a money making system that is really working:(just go to) greatworks.club/?XriTk Great work...
Billy Sooner (21 день назад)
Amazon is simply trying to horizontally expand as fast as possible. Because they invest in everything, they will always have a positive return because for them, if 10 of their markets fail, 1 will have succeeded immensely and will have paid for the other 10's loss.
Stella Baker (21 день назад)
I’d be lying if I said I wasn’t afraid of all the changes happening in the world at the hands of Amazon. I’m also super excited and hope they keep things humane.
GuldursTV (21 день назад)
Success by human exploitation
GamezAhoy (21 день назад)
At 7:40 why are you bringing derivatives into this?
Michał Wołek (24 дня назад)
so amazon is E-corp?
Friedrich Will (24 дня назад)
This is a great topic to cover. Please post more like this in the future. Excellent!!!
Josh (24 дня назад)
I never bought into the Amazon hype. They screw over sellers who are the real people running shit. Buyers are more shady and dishonest than sellers. It’s common fact. You can’t have buyers and screw over sellers. Ad to the fact Amazon sells more fake knock off products than any other retailer. Amazon also never “conquered” logistics, Walmart did and has been doing it longer. Walmart has a much bigger global presence also. Walmart also has FREE 2 day shipping, no tax and no “prime” fee. I don’t see amazons future, I really don’t. To be honest, eBay is free shipping, no taxes, no prime and less hassle. People need to stop drinking to kool aid
predat0r (25 дней назад)
I heard they are entering the education/animation section. Uh oh.
Quick Dimwit (27 дней назад)
Are people really buying 2 dollar bills? Cuz you can go to any bank and just get them. Not helping my faith in the future folks. Not at all.
Leobot Electronics (29 дней назад)
Damn, i got a razor....came back to watch the video again and now I have a second razor! I might need another razor I believe...brb
Jonathanok100 (29 дней назад)
I have avoided using a single Amazon-owned or Amazon-affiliated product or service for the past 3 years. That company is objectively bad for the entire US economy and either no one cares or no one is willing to do anything about it.
Janez Čadež (30 дней назад)
The best segways on the planet.
Dan (30 дней назад)
Biased miss info, diss info, counter intelligence predictive programming from the beast system
Hacker X-Files (1 месяц назад)
Grocery stores operate like Walmart selling food on a 33 1/3 percent markup on the selling price (some items plus 10% on top of that) and sales from welfare disability & social security checks and food stamp cards pay their employees and keep prices high for everybody else. Walmart did the same thing as Amazon until they put all the small stores out of business then they raised prices. The whole downtown and the malls across the nation are a wasteland of abandoned buildings. People wondering around the streets with no jobs.
Big Bog (1 месяц назад)
Azoo Cola (1 месяц назад)
You snuck that ad right in there. Well done!
Alex J. Qeblawi (1 месяц назад)
You should do an update after the news that Amazon is increasing their minimum wage.
Zary Photography (1 месяц назад)
That was one of the nicest ad transitions I've ever seen
Brian A (1 месяц назад)
Lt. Unknown (1 месяц назад)
Lol who missed buzzfeed
Jose Ochoa (1 месяц назад)
Nobody buys kindles
Myles Underwood (1 месяц назад)
Polymatter, you have a true gift at transitioning to advertisements. I've watched many of your videos and almost every single one was mind blowingly smooth. Good work. Also your videos are wonderfully informative.
mac88white - All stories on my channel (1 месяц назад)
Amazon's goal is to become a 21st century bank. Period.
Srilankan Tourist (1 месяц назад)
what a shity video ... Amazon is and will be non existent in Asian countries ...
Alftura (1 месяц назад)
Bad website design! LOL #reddit
Jens Filip Raanaas (1 месяц назад)
Always delivering world class ad-transisions
Harrison Erbe (1 месяц назад)
I fell bad for anyone who cant go 4 hours without buzz feed
Simon Collyer (1 месяц назад)
You have good ideas and I want to share your vids but with your "dollar shave." advertisements its impossible.
karthik rox (1 месяц назад)
Got an Amazon ad on this😂
Chris Moeller (1 месяц назад)
Amazon charged me a grand for a bunch of items that I didn't order, and sent them to my flat. I tried to tell them that I didn't order them (I didn't!) and they refused to believe me. After about a week on the phone, they finally believed me, but said that someone had broken into my account, so they had to shut my account down, but they assured me that they wouldn't actually delete my entire account. They did. Now I can't get them to acknowledge the orders because I no longer have an account with them. I can't get into my kindle account, can't get into my Audible account, but they're still charging me for regular deliveries, audible subscriptions, etc. that I can't access. Every time I try to get through to someone, they don't speak English, and argue with me, claiming that I don't have an account. It is now well over half a year later, and I have probably spent 3 weeks of my life, in all, on the phone to them, just trying to get them to sort out this problem. They have robbed me of money. My audible credits delete if I don't use them within 6 months, but I can't access my account, so they keep deleting my old credits that I couldn't use, and charging me for new ones. I finally managed to speak to a manager who FINALLY accepted the huge mistake that they'd made, but she said she had to call me back another time. She told me a specific time that she would call me back...and she never called. She called two days later at a different time, when I wasn't expecting my call and wasn't near my phone. She left a message saying that she would call again the next day. She didn't. Instead she called 3 days later, on a weekend, at an odd hour, in a message berated me for not answering the call, and said she was going to leave the whole thing because I didn't answer. I'm now over a grand short, and have had to dedicate an entire room of my flat to storing Amazon boxes in case I somehow manage to return and get my money back on these orders that I never ordered, and that I've been charged for. I used Amazon for years before this. I knew how their website worked, and made weekly orders through them. I recommended them to people (people who listened to me, bought items on Amazon that I recommended, and started using them prolifically because of my recommendation!), and purchased everything through them - gifts, beauty products, food, books. Pretty much everything. And they did this to me. Fuck Amazon, and everything they own. Edit: I'm sorry, I wrote this when I was half-way through your video, and watching the rest is stressing me out too much that I can't continue. The thought of these crooks engaging in world domination is too much to bear. Please start supporting local businesses everyone. I was a huge supporter of Amazon, but these businesses will screw us all in the end. Since having all this happen, I have researched Amazon, and the more I find, the more disturbed I am. I wish I knew this sooner. I wish I had never been one of their most loyal customers. They are a disgusting company, and Jeff Bezos is nothing short of a thief.
Isolophillia (1 месяц назад)
Julien is quaking with this dudes smooth and fire segways. xD
Anastasia (1 месяц назад)
I work at an Amazon Sortation Center. I love my job! ☺️
LifeLikeSage (1 месяц назад)
A flying warehouse with detachable drones? Better watch out for sky pirates.
PronunciationLesson (1 месяц назад)
so a=is anything ever enough for humans? what's the future looking like?
Ashley Oxier (1 месяц назад)
HAHA how did you start advertising towards the end like that? Smooth my man, smooth! 😂👍
getoutside23 (1 месяц назад)
why are they voluntarily taking a loss on kindles? to get customers in the door that other wise wouldn't, data?
Dan GleeSack (1 месяц назад)
1:15 dammit, you set off my echo.
Aazam Chattha (1 месяц назад)
Anyone else fine with Amazon being a monopoly for the meantime?
Aditya Dandwate (1 месяц назад)
An Amazon ad! Wow
naman jain (1 месяц назад)
I really love this guy. He really teaches you business and his sponsorship presentation is subtly placed. I actually watched the ad at the end thinking there was more to the video.
john doe (1 месяц назад)
spent shipping 11,000,000,000 / 300,000,000 is $36.6/package. that has to be wrong
Ian Wong (1 месяц назад)
That ad transition was so smooth, I almost bought a razor. I don't have a mustache.
Evan Johnson (16 дней назад)
and to keep it that way why not purchase dollar shave club membership?
robenzo 421 (1 месяц назад)
Lol i swear it had me considering ordering some razors your comment had me rolling
felipe rincon (1 месяц назад)
tierzoo shameless publicity, love it
Emma Nash (1 месяц назад)
Apple was the fruit taken from the garden of Eden, apricot computers Orange network and mobile phones BlackBerry phones, homophobes technology lol
Not Me (1 месяц назад)
I thought this was about the Amazon rainforest...
Toni Aurelius (1 месяц назад)
XLR5 (1 месяц назад)
Ironic how dollarshaveclub is owned by Amazon.
Comrade Swinglish (1 месяц назад)
you made her go off again
Diisplxy (1 месяц назад)
in before amazon are the government.
Khalid Alkarimy (1 месяц назад)
+1 sub for that smooth transition LMFAO
oldnotweak (1 месяц назад)
why the hell do you people need so many razors? you can use the same damn knife a billion times.
Poudevigne_N (1 месяц назад)
Soooo Amazon only exist because of the promise that they Will make money in the futur... eventually.
Sarah D (1 месяц назад)
I hope Tier Zoo actually got credit for the logo you used to explain companies and their specialities... I didn't see it in the description box.
廖俊翔 (1 месяц назад)
"Profits may be shaved" lmao for a split second that sounded completely natural
nope (1 месяц назад)
Aditya Singh (1 месяц назад)
lmao, tierzoo refernece
Michael Rüter (1 месяц назад)
How long did it take u to researche all that ???
Mckylacious (1 месяц назад)
Get AmaZONED out Toy's R us
Eddie Congdon (1 месяц назад)
Being someone that drove trailers for Amazon for over a year and even occasionally to this day everything done to please the customer comes directly on to the back of the drivers 🚛💨
NABIN KSHETRY (1 месяц назад)
how to make video like yours? give me some tips to edit video like yours?
Priest Morrison (1 месяц назад)
Brandon Reyes (1 месяц назад)
Subscribed because of the smooth ad transitions
RagingTiger (1 месяц назад)
Dude your ability to insert a commercial is amazing 😂
MR George (1 месяц назад)
I always fascinating about how clever you're coming to the ad in the end of a clip . so clever like its a part of the subject . clever guy . 👍🏻
toasteh (1 месяц назад)
This was an incredibly informative video. Great work!

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